Form & Taste

Luxury Brands

5 articles

The vibrant Missoni zigzag pattern artfully woven into the fabric of a modern global cityscape, representing the brand's expansion and FSI's investment.
Fashion

FSI Takes Majority Control of Missoni, Eyes Global Expansion

The Missoni family has sold a 41.

Adrianne Cole·May 28, 2026
NFL legend Tom Brady makes a surprise runway debut for Gucci in Times Square, showcasing a bold fashion moment amidst a strategic brand shift.
Fashion

Tom Brady Debuts on Gucci Runway Amid Brand's Strategic Shift

Just as Gucci announced an 8% drop in first-quarter sales, NFL legend Tom Brady made his unexpected runway debut for the brand in New York City's Times Square.

Adrianne Cole·May 18, 2026
A British shopper admires expensive French luxury handbags in a high-end boutique, highlighting the demand for premium brands.
Brands

Britons Search for Top Luxury Brands, With French Labels Leading

A Saint Laurent bag, costing just $400-600 in materials and labor, commands a retail price of $2,500-$3,500, according to Askmewear .

Oliver Dane·May 15, 2026
An exclusive luxury watch on a velvet cushion, with a blurred crowd reaching out in the background, symbolizing the tension between luxury and mass appeal.
Brands

Luxury brands chasing mass appeal risk losing their soul.

Audemars Piguet, a titan of ultra-luxury watches, will launch its 'Royal Pop' collection in collaboration with Swatch, a move that has sent ripples of concern through its exclusive collector base.

Luca Bianchi·May 12, 2026
An iconic Hermès Birkin handbag displayed under a spotlight in a luxurious boutique, symbolizing exclusivity and desire.
Brands

How Do Luxury Brands Create Exclusivity and Desire?

A basic 9.8-inch Hermès Birkin handbag now commands $11,400, a price recently boosted by 10% despite its already astronomical cost. This increase places the cost of entry for this iconic accessory fur

Oliver Dane·May 12, 2026