Section

Beauty

Insights and reviews on skincare, makeup, and the latest beauty innovations.

Italian competition watchdog investigating Sephora and Benefit Cosmetics for marketing to young micro-influencers, amid concerns of 'cosmeticorexia'.

Italy Investigates Sephora, Benefit Over Micro-Influencer Marketing

Italy's competition watchdog has launched an investigation into Sephora and Benefit Cosmetics.

Sofia Mendes· Apr 26· 4 min
Split screen comparing TikTok and Instagram, with TikTok showing a surge in digital currency and engagement metrics, surpassing Instagram.

TikTok vs Instagram: TikTok Eclipses Instagram in Beauty EMV

For the first time ever, TikTok drove $18.

Sofia Mendes· Apr 25· 3 min
A young child looks overwhelmed by a large collection of expensive skincare products, symbolizing the ethical concerns of TikTok's beauty trends for minors.

TikTok child skincare videos raise ethical alarms over six-product routines

In one viral TikTok video, a child's skincare routine showcased products with as many as 21 potentially irritating active ingredients, far exceeding what is safe for developing skin.

Sofia Mendes· Apr 22· 3 min
A spotlight illuminates a single, clearly communicated beauty product amidst a vast, overflowing Amazon marketplace, symbolizing clarity in scaling strategies.

Amazon Q1 2026 beauty brands focus on clarity for scaling strategies

Even as Amazon's beauty market floods with new products, a single strategy increasingly separates winners from losers: crystal-clear communication of what a product does, who it's for, and why it's wo

Sofia Mendes· Apr 20· 3 min
Elegant older Chinese consumers confidently exploring and purchasing beauty products and devices, showcasing the booming silver economy.

China's silver beauty market booms, empowering older consumers

In April 2024 alone, Alibaba platforms recorded 44.

Sofia Mendes· Apr 19· 3 min
Diverse group of international tourists enjoying the vibrant, neon-lit streets of Seoul, South Korea, a hub for beauty and medical tourism.

South Korea's beauty tourism hub innovations draw 1.17M global visitors

In 2024, South Korea welcomed over 1.

Sofia Mendes· Apr 19· 3 min
A close-up of a premium skincare product on display at Sephora during the Savings Event, highlighting exclusive deals for Rouge members.

Sephora Savings Event 2026: Rouge Members Score Top Deals Now

During Sephora's current Savings Event, Rouge members can snag a Dr.

Sofia Mendes· Apr 16· 3 min
Lisa Hanna, the former beauty queen and politician, launches her new luxury skincare line, Lisa Hanna Beauty, focusing on elegant aging and philanthropy.

Lisa Hanna enters skincare market with new beauty brand

Lisa Hanna's new luxury skincare line, Lisa Hanna Beauty, will donate 5 percent of its profits to her foundation, intertwining high-end beauty with a direct philanthropic mission.

Sofia Mendes· Apr 14· 3 min
Lauren Conrad in her 40s, showcasing her radiant skin and natural beauty, with elements of her healthy lifestyle visible.

Lauren Conrad reveals her 40s beauty routine and diet secrets

At 40, former reality star Lauren Conrad starts her day with a green smoothie and prioritizes 8 hours of sleep, a surprisingly simple regimen that underpins her radiant, age-defying look.

Sofia Mendes· Apr 13· 3 min
Close-up of a woman's radiant skin, with a subtle visual representation of microscopic spicules enhancing serum absorption, set against a modern K-Beauty lab backdrop.

K-Beauty Spicules Skincare Trend Gains Attention With New Serums

The K-Beauty trend of spicules in skincare is gaining traction for its unique approach to skin rejuvenation. Learn about the 'liquid microneedling' technology behind the buzz.

Sofia Mendes· Apr 7· 3 min
A beautifully styled flat lay of Glow Recipe and ANUA K-beauty products on a minimalist counter, showcasing the new 5-minute skincare step and collection for efficient routines.

Glow Recipe Introduces 5-Minute Skincare Step and ANUA Launches New Collection

Glow Recipe and ANUA have launched innovative K-beauty products, including a 5-minute skincare step and a new collection with clinical data. These releases cater to consumers seeking efficient routines and proven results.

Sofia Mendes· Apr 5· 4 min
A serene woman with radiant, healthy skin, bathed in soft light, symbolizing the 'beauty from within' concept, with subtle botanical and liquid elements.

The 'Beauty From Within' Shift: How Skin Care Supplements Are Reshaping Wellness

The modern beauty ritual is undergoing a revolution, shifting from topical routines to a 'beauty from within' approach. Skin care supplements are now claiming prime real estate, redefining beauty as an outcome of overall health.

Sofia Mendes· Apr 4· 7 min
Diverse shoppers in a brightly lit beauty store aisle, examining a wide array of colorful K-Beauty skincare and makeup products, symbolizing the US becoming the top importer.

K-Beauty Market Expands as US Becomes Top Global Importer

The United States has officially become the largest global importer of South Korean cosmetics, marking a significant shift in the K-Beauty market's expansion. This pivot is driven by increased accessibility through major retailers and a strategic diversification away from the Chinese market.

Sofia Mendes· Apr 3· 4 min
A luxurious array of skincare, makeup, and hair tools, artfully displayed on a reflective surface, symbolizing the ongoing high-end beauty deals available after Amazon's Big Spring Sale.

Luxury Beauty Deals Still Available After Amazon Big Spring Sale

Amazon's Big Spring Sale may be over, but a selection of luxury beauty deals remains active on the platform. Shoppers can still find significant markdowns on high-end skincare, advanced hair tools, and makeup from well-known brands.

Sofia Mendes· Apr 2· 4 min
A close-up image of Dr.BRID C Soothing Jelly Cleanser, a clear, luxurious gel being applied to fingertips, highlighting its texture and advanced K-Beauty formulation.

Dr.BRID C Expands K-Beauty Skincare Offerings on Amazon With New Cleanser

Korean skincare brand Dr.BRID C has expanded its Amazon offerings with the new Soothing Jelly Cleanser, formulated with proprietary PEPTIBRID technology. This launch responds to consumer demand for advanced K-Beauty solutions, promising effective cleansing and skin barrier support.

Sofia Mendes· Apr 1· 3 min
A woman smiles while unboxing a large Amazon package filled with premium beauty products, including skincare, hair styling tools, and K-beauty items, all part of the Big Spring Sale 2026.

Amazon Big Spring Sale 2026 Beauty Deals Are Live Now

The year's first major Amazon shopping event is here. We're breaking down the best deals on high-end hair tools, cult-favorite skincare, and viral K-beauty products to shop before the Big Spring Sale ends on March 31.

Sofia Mendes· Mar 31· 4 min
A beautifully arranged bathroom shelf featuring minimalist skincare products and wellness supplements, bathed in soft sunlight, symbolizing the convergence of beauty and holistic health.

The Wellness Convergence: How Holistic Trends Are Reshaping the Skincare Industry

The beauty and wellness sectors are converging, with specialized education and product categories reflecting a new consumer philosophy: true radiance is cultivated from the inside out.

Sofia Mendes· Mar 30· 6 min
A sleek, minimalist jar of Bonjout Beauty's new La Cream Skin Longevity Crème, featuring a clean design, positioned elegantly on a light surface.

Bonjout Beauty Unveils New Moisturizer, Its Second Product Launch

Bonjout Beauty introduces its second product, La Cream Skin Longevity Crème, a new moisturizer priced at $170. This launch follows three years after the brand's initial debut and a reported $10 million in revenue from its first item.

Sofia Mendes· Mar 30· 3 min
Sleek, modern at-home facial tools and devices arranged on a luxurious bathroom counter, ready for a spa-like skincare routine.

At-Home Facial Tools and Devices for a Spa Experience

The NuFace Trinity+ microcurrent device, priced at $395, demands a commitment of at least five minutes per day, five days a week.

Sofia Mendes· Aug 12· 5 min
A luxurious skincare serum bottle with a dropper, symbolizing effective treatment for hyperpigmentation and dark spots.

Skincare Serums for Hyperpigmentation: Ingredients & Choices

A single ounce of SkinCeuticals C E Ferulic, a serum lauded for its 15% L-ascorbic acid, costs over $180, underscoring the premium on potent, stable vitamin C formulations for dark spots, according to

Sofia Mendes· Aug 11· 5 min
Sleek, high-tech beauty tools arranged on a marble countertop in a luxurious bathroom, creating an at-home spa ambiance.

Top 8 Innovative Beauty Tools for At-Home Spa Experiences

The LYMA Pro Laser, a device promising professional-grade skin rejuvenation at home, carries a staggering $6,000 price tag.

Sofia Mendes· Aug 9· 5 min
A glass dropper with golden serum poised above a ceramic dish of cream, symbolizing potent and effective skincare ingredients.

Top 5 Essential Skincare Ingredients

For a skincare product to truly make a biological difference, its vitamin C concentration must exceed eight percent, with reputable products often reaching 10 to 20 percent.

Sofia Mendes· Aug 6· 5 min
Luxurious Augustinus Bader Rich Cream jumbo bottle displayed prominently on a vanity during the Nordstrom Anniversary Sale, highlighting significant savings.

Nordstrom Anniversary Sale Beauty Deals You Can't Miss

A 100-ml jumbo size of Augustinus Bader Rich Cream, which would typically cost over $600 based on its standard smaller size pricing, is available for $432 during the Nordstrom Anniversary Sale.

Sofia Mendes· Jul 31· 6 min
A curated selection of sustainable beauty products, including serums, creams, and makeup, artfully arranged with natural elements like leaves and bamboo.

Your Checklist for Truly Sustainable Beauty Brands

The "clean beauty" market is set to nearly triple, from $11.

Sofia Mendes· Jul 21· 5 min
Minimalist skincare setup with three essential products: cleanser, moisturizer, and sunscreen, arranged on a clean bathroom counter.

The Essential Three: Simplified Skincare for Healthy Skin

Overly complicated skincare routines, often packed with too many active ingredients, can be counterproductive for skin health.

Sofia Mendes· Jul 19· 6 min
A collection of advanced at-home skincare beauty tech gadgets, including an LED face mask, displayed on a modern bathroom counter.

Innovative Beauty Tech Gadgets for At-Home Skincare Around $350

For $349, the Shark CryoGlow LED Face Mask packs 480 LEDs, delivering red light irradiance on the high side of dermatologist recommendations.

Sofia Mendes· Jul 6· 5 min
A curated selection of top K-Beauty skincare products for 2026, showcasing effective and accessible routines with potential discounts.

Top K-Beauty Skincare Routine Products for 2026

Many popular K-Beauty products, essential for an effective 2026 skincare routine, are frequently available at significant discounts.

Sofia Mendes· Jul 4· 6 min
Elegant Japanese skincare products arranged on a minimalist counter, representing a simple and effective beauty routine.

Top 4 Japanese Skincare Products for Your Minimalist Routine

Despite the global trend towards 10-step routines, a recent survey found that 60% of Japanese women achieve desired skin results using just 3-4 core products daily.

Sofia Mendes· Jun 28· 5 min
Sleek, budget-friendly electric SUV parked on a neon-lit street in a modern Asian city at dusk.

Top 9 Budget-Friendly Electric Cars in 2026

For the price of a used gasoline car, Chinese consumers can now buy a brand new electric SUV.

Sofia Mendes· Jun 17· 6 min
Elegant display of top British skincare and makeup brands, showcasing heritage and modern formulations on a vintage vanity.

Leading British Skincare and Makeup Brands Making Waves

Despite a global beauty market saturated with new trends, a 2023 survey found 60% of British consumers still prefer homegrown beauty brands, citing 'trust' and 'heritage' over viral fads.

Sofia Mendes· Jun 16· 5 min