Tiktok
2 articles

Beauty
Tween Beauty Marketing Fuels Unnecessary Skincare for Kids, Doctors Warn.
At least 90 TikTok posts analyzed by The Guardian featured babies and toddlers demonstrating elaborate skincare routines, revealing a disturbing trend of extreme youth exposure to beauty culture.
Sofia Mendes·April 24, 2026

Beauty
TikTok child skincare videos raise ethical alarms over six-product routines
In one viral TikTok video, a child's skincare routine showcased products with as many as 21 potentially irritating active ingredients, far exceeding what is safe for developing skin.
Sofia Mendes·April 22, 2026