Beauty Market
6 articles
Thai Beauty Brands Challenge K-Beauty Dominance in Southeast Asia
While K-Beauty's market share in Southeast Asia surged by 15% last year, reaching $2.
Sephora, Olive Young Launch 19 K-Beauty Brands in US Stores
In the first half of 2025, South Korea surpassed France to become the world's second-largest exporter of beauty products.
GLP-1 drugs spur beauty market innovation, driving new skincare and haircare.
Retailers like Ulta have identified GLP-1 users as high-value beauty shoppers.
China's silver beauty market booms, empowering older consumers
In April 2024 alone, Alibaba platforms recorded 44.
K-Beauty Market Expands as US Becomes Top Global Importer
The United States has officially become the largest global importer of South Korean cosmetics, marking a significant shift in the K-Beauty market's expansion. This pivot is driven by increased accessibility through major retailers and a strategic diversification away from the Chinese market.
Skinimalism: How "Less Is More" Is Rewiring the Beauty Market
Skinimalism signifies the beauty industry's pivot to fewer, more effective products and natural skin, driven by consumer demand for simplicity, cost-effectiveness, and sustainability. This trend is reshaping brand strategies towards multifunctional items and transparency, fundamentally altering the market's competitive landscape.